There are many more phases to producing business cards, postcards, and other print materials than meets the eye. Some people may be shocked to learn that producing on paper entails a number of intricacies. It might be frightening and time-consuming to pick a paper thickness that would best suit your needs while also conveying the impression you wish to convey.

You can select from a number of paper thicknesses on our website, with the most popular being 14 pt., 16 pt., and 100 lb. across most print materials. When it comes to these options, you might be wondering which one is better for you.

We’ll go through the three most popular paper stocks and explain their distinctions so you can figure out which is best for you and when each one is appropriate to use. After reading this brief tutorial on our paper stocks, you’ll be an expert when placing your next printing order!

14 pt. Card Stock

The most frequently purchased card stock is 14pt. This top seller is the most common paper thickness for business cards and excellent postcard paper. Ordering a card with a 14pt thickness ensures elegance while demonstrating that you are professional and corporate, making it the default, go-to option. You may pick between a glossy or uncoated surface when ordering with us.

The greatest advantage of this alternative is that it is the most cost-effective option available. While both end treatments look beautiful, they also save you money. You’ll get a lot of bang for your buck because you’re getting a mix of price and longevity.

When quantity is more important than quality, 14 pt. card stock is a smart choice. When you need to distribute business cards, postcards, brochures, or any other print product in large quantities, the durability and cost are excellent.

Another benefit of Cardamom is that you do not have to worry about damaging the quality of your designs/print materials because it has a high brightness level that makes colors pop off the paper. They also conveniently slide into wallets and cardholders, making them convenient to transport on business trips, trade shows, and conferences.

16 pt. Card Stock

The 14 pt. card stock is thicker than the 16 pt. Card stock with a thickness of 14 points or more is known as thick card stock. Thickness doubles the security when it comes to durability, making them ideal for business cards and postcards, flyers, greeting cards, and other print items.

According to a writer for Ezine Articles, using 16 point stock for business cards provides “immeasurable feel and marketing value.”1

When you have high-level business meetings to attend or are traveling for business overseas, consider purchasing cards with a thickness of 16 points. The more high-quality cards you give away, the more respected the recipient will be.

Although you’re spending a little extra on the thicker 16 pt. stock, you’ll have a higher ROI since your cards will make stronger relationships as a result of it. They also stand up well to the anticipated wear and tear of 14 pt cards, owing to the increased hardness of 16 pt stock. Remember that a card that lasts long is one that will be kept for a long time.

Another advantage of placing your order on our website is that we offer high-quality printing. When you print on these cards, the color finishes are superior, especially when you want double-sided prints. The paper’s thickness will keep the ink stable, producing vivid and distinct colors on both sides.If you wish to use them for postcards, the added thickness will make them less vulnerable to bending and more durable. It’s especially beneficial if you intend on utilizing them as mailers since it will extend their longevity.

Top off these cards’ thick texture with a matte finish to really wow your client base. It will not only have an unforgettable look, but it will also have an unforgettable feel. For added durability, consider adding a high gloss UV cover for vibrant colors.

100 lb. Card Stock

• 100 lb. Gloss Cover

• 100 lb. Gloss Book

• 100 lb. Recycled Matte Cover

In some situations, thicker paper isn’t ideal for printing projects like brochures or calendars. That’s when we come to our thinner, but equally durable paper choices – 100 lb. Gloss Cover, 100 lb. Gloss Book, and 100 lb. Recycled Matte paper stock.

The 100 lb. paper is both sturdy and lightweight, yet it still holds color well. It’s the most cost-effective solution because it is typically supplied with a gloss cover. However, if you want the same thickness in a matte version, our eco-friendly recycled matte stock is your best bet.The additional benefit of this stock is that due to its finish, you can easily write anything on its surface.

When you need to distribute business cards in large quantities or have them ready as handouts in businesses and offices, a quality printer paper is the way to go. However, 100 lb. paper stock is ideal for making booklets, catalogs, and brochures. These are all items that need to be folded, stacked, and/or carried with care. That’s why 100 pound thin paper stock is perfect for these printing tasks. Because of its lightness, this paper allows for rapid, simple, and inexpensive printing.

Now that you know more about our paper stocks, here is a handy infographic that you may use as a reference when comparing papers!

There’s no need to haggle over the quality of your tasks since you’re using paper. Each sort of paper has a particularity that is appropriate for you and any event you may have. You may pick a wide range of paper types and thicknesses to purchase in bulk quantities, in high quality, and at reasonable costs at GotPrint.

Sources:

1 – http://ezinearticles.com/?Business-Cards:-How-Thick-Is-Too-Thick?&id=5640316