As a printing company, it is our responsibility to explain why you need prints, how you can use them in both personal and professional situations, and of course, offer you with a simple approach to obtain them.

We’ve all been there: the back-and-forth debate about business cards’ usefulness. In reality, we’re sure you went online to look up this subject and read the numerous pieces telling you why printed business cards are obsolete and digital cards are preferable. We’ll have to disagree, and that’s not because we’re prejudiced about prints; it’s because as your marketing consultants, we want to pass on all of the useful information we can when it comes to choosing between Business Cards and Brochures in your marketing strategy.  Here are six major reasons why companies across the world should still use business cards:

1. It’s a tried & true marketing tool

Business cards have been used for a variety of purposes since the 17th century, and they’ve even been seen in the 15th century. Since then, the significance and meaning of a business card has remained intact. Business cards have always been and continue to be an effective, portable, and cost-effective printed marketing instrument. On just a tiny rectangle card you may include all of your business’s essential information, such as phone numbers and even a logo, slogan, or photograph to give it a personal touch.

2. It acts as the vessel for the first impression of your business

Business cards are useful since they serve as the first tangible item that represents your company/brand. You may use your business cards to be as inventive as you like, so long as they reflect the tone and essence of your brand.

3. They are affordable & unique

It needn’t be a costly undertaking to market your business. Because they are cheap to create and distribute, as well as being a standard part of every marketing kit, business cards can be utilized in any budget. Not to mention that no two business cards are alike, particularly if you customize the design or content of the card with your own unique touch.

4. They are compact

Carrying about business cards is easier than carrying brochures or flyers, for example. Whether you’re at a convention or trade show, or simply going about your daily routine, you’ll almost certainly come across a networking possibility. That’s when your handy, pocket-sized cards come in useful. Just keep a few in your wallet or bag and you’ll be ready for anything!

5. When technology fails, paper prevails

The beauty of technology is that we may utilize it from anyplace and get access to virtually everything. The disadvantage of technology is that it might break down at any moment. If the internet goes down and someone needs contact information for emergency services, a memorable business card will almost certainly be within reach. A firm that actively utilizes business cards to share information as well as the internet is more likely to be remembered than one who simply relies on a digital search engine like Google or Yelp.

6. Conveys professionalism

Finally, even if your firm is in its early stages, anyone with a business card to share will undoubtedly project a professional image. Taking the initiative to produce business cards demonstrates that you care about how others perceive your brand from the start. You’ll be remembered as a genuine company, regardless of how small or big your company is, if your cards fit the bill.